Business
Beginner Level
Digital Marketing - Zero to Professional
Go from absolute beginner to industry-ready strategist in this streamlined, results-driven program. This course strips away the jargon to focus on the core pillars of digital success: Search, Social, and Strategy. You will transition from consuming content to...
What You'll Learn in This Course
Core concepts, architecture, and practical foundations
Hands-on lab exercises and real-world project builds
Industry best practices and production troubleshooting
Verified Certificate of Completion upon finishing
Course Syllabus & Curriculum
7 Modules · 10 Lessons
Week 1
Foundations of Digital Marketing
Introduction to Digital Marketing
20 min
GOOGLE SEARCH ADS
25 min
GOOGLE DISPLAY ADS AND CAMPAIGN OPTIMISATION
35 min
Week 2
META ADS — FACEBOOK AND INSTAGRAM
Week 3
SEO — SEARCH ENGINE OPTIMISATION
Week 4
Social Media Campaign Management
Week 5
Email Marketing, Analytics, Dashboards, and Performance
Requirements & Prerequisites
- A computer with internet access and modern web browser
- Enthusiasm to learn and complete hands-on assignments
Course Description
Go from absolute beginner to industry-ready strategist in this streamlined, results-driven program. This course strips away the jargon to focus on the core pillars of digital success: Search, Social, and Strategy. You will transition from consuming content to creating profitable ecosystems using the same tools the pros use.
Free
Free Open-Access Course
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- Full Lifetime Access
- Verified Certificate Included
- Accessible on Mobile & Desktop
- Student Community Discussion